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Salesforce for Car Dealer and Automotive
DUCATI MUSEUM | NOVEMBER, 21 2017
SALESFORCE DUCATI DAY
CRM for Car Dealer and Automotive
Salesforce for Car Dealer and Automotive
DUCATI MUSEUM | NOVEMBER, 21 2017
SALESFORCE DUCATI DAY
CRM for Car Dealer and Automotive

Salesforce Ducati Day for Car Dealers and Automotive Dealers

Our customer Ducati hosted the first edition of the Salesforce Ducati Day, the event dedicated to the Salesforce Ecosystem for Car Dealers and Automotive Dealers Companies. Access the presentations of our leaders and experts, learn how to automate the Sales, Marketing and Aftersales processes; have a 360° view of customers’ needs and expectations; set up a personalized communication strategy and maximize the effectiveness of commercial activities.


 

The era of Disruption: Trend e challenges of the Automotive Dealers
Luca Villotta, Chief Technical & Digital Officer | Autostar Spa
Darya Deliyeva, Salesforce Marketing Cloud Lead | Atlantic Technologies Spa

From Lead to Brand Ambassador: touch point e life cycle [DEMO]
Francesco Galimberti, CRM Senior Consultant  | Atlantic Technologies Spa
Mona Hajebi, Salesforce Consultant | Atlantic Technologies Spa

Customer Journey with the  Salesforce Ecosystem
Andrea Carboni, Regional Slaes Director | Salesforce

Autostar customer-centric approach, Sales and Aftersales growth [DEMO]
Luca Villotta, Chief Technical & Digital Officer | Autostar Spa
Darya Deliyeva, Salesforce Marketing Cloud Lead | Atlantic Technologies Spa

How to simplify integration to improve business agility
Amedeo Muro, EMEA Cloud Sales Manager | Informatica

The Salesforce Ducati Day was organized by Atlantic Technologies, Salesforce, and Informatica.

 

Ducati ufficialePiergiorgio Grossi, CIO & Digital Transformation Officer of Ducati Motor Holding and Domenico Foschi, Network Development Coordinator presented our collaboration with the Salesforce Cloud Community in numerous projects.

 

AutostarLuca Villotta, Chief Technical & Digital Officer di Autostar Spa, national leader in the Car Dealers market, illustrated the company KPIs achieved thanks to digital transformation and review of business processes.

 

Informatica

Informatica, our technological partner, talked about told about the importance and benefits of having clean, secure, connected and integrated data in Salesforce.

 

The afternoon was dedicated to discover the Salesforce platform and its Cloud tools for Dealers and Automotive Industry. Then, our guests visited the Ducati Factory and Museum, touching the technological innovation and the essence of the Italian style.

 

 

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